Basis is a licensed sans serif typeface and has a more limited use for headlines. It is only available at display and larger heading tokens and is meant to be used as an alternate to Goldman Sans or Sabon for headlines when a different visual look is desired.

Basis Example
Basis do

DO: Use Basis as heading in marketing-oriented landing pages. It can be paired with body copy set below it in Goldman Sans.

Basis don't

DON’T: Use Goldman Sans as a heading with Basis in text below it. Basis is to be used exclusively for large type and headlines.